Newsworthy is a blog for PR professionals containing tips, tricks, and creative ways to improve your press releases. You'll find helpful resources and exercises designed to help you put out your best work. Look forward to short, useful tips and tricks that will take minutes to read but improve your press content for years to come.

Newsworthy’s editors, Dave Casali, Michael Martin and Chelsea Barraco, combine fresh ideas and insightful articles with helpful resources and exercises to help news makers get noticed in today’s PR world.

 

Dave Casali

Dave created "From the Tip Vault," the predecessor of the Newsworthy blog in 2007 to help press release writers identify, create and distribute newsworthy content. He is a graduate of St. John Fisher College with more than 10 years experience in public relations and journalism.

 

Chelsea Barraco

Chelsea is a social media expert who joined the readMedia team in 2007 after graduating from the State University at Albany, New York. Her posts offer insights into how to improve your search engine visibilty and use a variety of social media platforms in your PR campaigns. She left Newsworthy in 2009.


Michael Martin

Michael is a student of the media and a recent addition to the Newsworthy team. He posts about the news industry, providing insight into the latest trends and innovation. He graduated from Pace University in 2008 and soon will begin studies for his Masters degree in city planning.

 

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